When Joss created The Verse, he invented a future landscape that was as familiar as it was mysterious. In the blending of East and West, he predicted a culture not of clashing, but meshing language, art and, of course, advertising. In creating the Bellflower, MJ and his crew knew they had to express this blending and do it in ways that would surprise and delight Browncoats (go on, I dare you not to smile at Cat Noodles).
